How does the Store Brand vs Name Brand Score work?

Enter your confidence points count and optionally a name or label, and you get a tier and a caption based purely on the number.

How is my tier decided?

Your tier is based purely on how many confidence points you enter, from the calmest tier up to the top tier at the high end.

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How confident are you that the store brand is really 'the same thing'?

Confidence Points counted

What are you sure is identical?